Letter from Sarah Eagon – March 2020

Sarah Eagon

How was your “Friday the 13th?” Did you know that any month that starts on a Sunday will have a Friday the 13th? I’m not a superstitious person at all (unless someone jinxes me at work), but I always like to share an interesting fact. Here’s an interesting fact that I read from the 2019 Home Buyers and Sellers Generational Trends Report*: 7 in 10 buyers interviewed only one real estate agent during their home search. Does that surprise you? That leaves only one chance to make the best impression — no pressure! The first challenge is getting their attention and the second is gaining their trust.

What are you doing today to get noticed tomorrow? Are you making connections in person? Attending networking events? Are you serving on any boards? Many of our staff participate in the community outside of work functions and the benefits go both ways.

This industry is relational. People want to work with people they feel they can trust, especially with one of the biggest purchases they’ll make. What are you doing to build trust with your current clients and other vendors?

Do you find that your role as a realtor goes beyond helping people find the right home? In the Trends Report, buyers were also looking for help negotiating price and the terms of sale. Helping your clients understand the purchase process can have a positive impact on their experience, which could lead to more referrals. Our Real Estate Transaction Checklist can help give your clients a sort of blueprint to follow and make them feel at ease knowing what’s next.

You’re the expert in your field, so help your clients come along for the ride and they might even enjoy the “boring” parts like filling out all that paperwork!

Please let us know how we can help you create the best closing experience for your clients. We’re available anytime, even evenings and weekends!

*From the National Association of REALTORS Research Group, April 2019